- Pose your Manniquin to learn to draw and illustrate
- It is a 12" Wooden Mannequin
- Set of drawing pencils, set of 7" colored pencils, eraser, newsprint pad, sketch pad, guide book, sharpening paddle
- Design along with the hit show
Fashion Public Relations delivers a practical approach to the world of public relations and image management, specifically related to the fashion industry. In-depth case studies feature prominent apparel and textile companies as well as outside public relations firms that serve them. Concentrating on the pragmatic aspects of public relations and the fundamentals of fashion public relations, the authors place principles and concepts in a real-world context that students will actually face in the business world. This textbook equips students with the essential approaches and techniques necessary for a successful career in fashion public relations.!
‘Clothing that is not purchased or worn is not fashion’ (to paraphrase Armani)Knowledge of marketing is essential to help ensure success and reduce the risk of failure in fashion. For the designer starting up in business, this book offers a guide to the major decisions that will enable you to fulfil your creative potential and be a financial success: What are the major trends we should be monitoring?; How should we set our prices?; What is the most effective way to get our message across about the new product range?; Which colour-wash will be the most popular with buyers?
Marketing is now a firmly established element of most fashion and clothing courses. Fashion Marketing is written to meet students’ requirements and has many features making it essential reading for anyone involved in the fashion and clothing business:
· deals with contemporary issues in fashion marketing
· up-to-date examples of global good practice
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· exclusively about fashion marketing
· a unique co! ntributi on on range planning with a practical blend of sound design sense and commercial realism
· a balance of theory and practice, with examples to illustrate key concepts
· clear worked numerical examples to ensure that the ideas are easily understood and retained
· over 50 diagrams
· a glossary of the main fashion marketing terms and a guide to further reading
· a systematic approach to fashion marketing, not hyperbole or speculation.
The new edition has been updated throughout with new material on different promotional media, visual marketing and international marketing research; and new coverage of internal marketing, supply chain management, international marketing communications as well as the role of the internet.
See www.blackwellpublishing.com/easey for supporting pack for tutors, including PowerPoint slides for each chapter plus ideas and exercises for seminars. No one interested in the history of dress, from! art historians to stage designers, from museum curators to teachers of fashion and costume, can function effectively without Janet Arnold's Patterns of Fashion series. Since her untimely death in 1998, admirers of her work have been waiting, with increasing impatience, for the promised volume devoted to the linen clothes of the Elizabethan and early Stuart periods, a companion to her previous volume on tailored clothes of the same era. Planned and partly prepared by Janet herself, and completed by Jenny Tiramani, Janet's last pupil, no other book exists that is dedicated to the linen clothes that covered the body from the skin outwards. It contains full colour portraits and photographs of details of garments in the explanatory section, as well as patterns for 86 items of linen clothing, which range from men's shirts and women's smocks, from superb ruffs and collars to boot hose and children's stomachers. Beautifully produced, it is an invaluable guide to both the history a! nd the recreation of these wonderful garments. There are 178 b! lack and white illustrations and photographs, 86 patterns and detail, 433 color photographs and well as the patterns and details.Southern Ladies' Civil War and Antebellum Fashions 1855â€"1865 contains historically accurate descriptions of clothing, shoes, and undergarments worn by Southern women from 1855 to 1865, and a look at the ways that Southern women ingeniously kept themselves clothed and shod during the hard days of the Civil War. Sources include newspapers, magazines, letters, and diaries from the period. The book contains 11,758 words and 132 endnotes and is illustrated with 34 black-and-white sketches, fashion drawings, and photographs from the era.Southern Ladies' Civil War and Antebellum Fashions 1855â€"1865 contains historically accurate descriptions of clothing, shoes, and undergarments worn by Southern women from 1855 to 1865, and a look at the ways that Southern women ingeniously kept themselves clothed and shod during the hard days of the Civil War. Sources include! newspapers, magazines, letters, and diaries from the period. The book contains 11,758 words and 132 endnotes and is illustrated with 34 black-and-white sketches, fashion drawings, and photographs from the era.Fashion and Figure Drawing Set-Pose your Manniquin to learn to draw and illustrate. Contents: 12" Wooden Mannequin, Set of drawing pencils, Set of 7" Colored pencils, Eraser, Newsprint pad, Sketch pad, Guide book, Sharpening paddle.
